Lingerieinfo.com is an independent, international B2B trade journal dedicated to the intimate apparel industry, brafitting professionals, lingerie manufacturers, and boutique owners across the Central and Eastern European (CEE) region and beyond.
We deliver high-impact trade journalism, expert product evaluations, and comprehensive video coverage from major global events—including the Salon International de la Lingerie in Paris.
Our Audience & Performance
We connect international lingerie brands directly with decision-makers, boutique buyers, and engaged consumers.
- B2B Network: Direct reach to retail store owners, brafitting specialists, and distributors.
- High Video Impact: Our dedicated video production delivers proven organic reach, with top trade show coverage exceeding 140,000+ targeted views.
- Regional & European Authority: The primary gateway for global brands looking to establish or expand their footprint in the growing CEE market.
1. Editorial Integrity Policy
At Lingerieinfo.com, editorial independence is our highest asset. Our readers trust our technical analysis and trade insights because they cannot be bought.
- Work, Not Opinions: Fees for testing sessions, reviews, or sponsored features cover production costs, editorial time, studio logistics, and multi-channel distribution. They do not guarantee a positive evaluation.
- Quality Standard: If a product exhibits structural flaws or fails to meet professional standards during technical analysis, publication is halted. We issue a confidential technical feedback report directly to the manufacturer.
- Full Transparency: All paid promotional content is explicitly disclosed in compliance with international media regulations.
- Independent Editorials & Rankings: Product rankings and „Editor’s Choice” features are strictly merit-based and curated independently by our editorial team. Sponsored placement in editorial rankings is not available.
2. Event Sponsorship & Video Coverage
Designed for brands seeking maximum visibility during premier industry events such as Salon International de la Lingerie (Paris) and major regional trade shows.
| Service Package | Investment (EUR) | Deliverables & Scope |
|---|---|---|
| Main Event Sponsor (Category Exclusive) | €2,500 | • Title status as „Exclusive Media Partner” for the event. • Logo placement in pre-roll and post-roll of all event video coverage. • Dedicated booth/runway video feature. • Top-tier article feature on Lingerieinfo.com. • Dedicated social media campaign across all channels. |
| Official Broadcast Partner | €1,350 | • Integrated brand placement within the main runway feature video. • On-screen logo watermark during relevant segments. • Co-host presence during YouTube Live Premiere chat. • Social media push & newsletter inclusion. |
| On-Site Booth Showcase & Interview | €850 | • 3–4 minute high-definition video highlight recorded directly at your booth. • Dedicated interview with brand representatives or designers. • Published on YouTube, Lingerieinfo.com, and repurposed into Short/Reels. • Full digital usage rights granted to the brand for internal/marketing use. |
3. Commercial B2B Services
For brands looking to leverage our media platforms for product launches, brand awareness, or market entry.
| Commercial Service | Rate (EUR) | Details |
|---|---|---|
| Sponsored B2B Feature Article | €950 | Comprehensive, SEO-optimized editorial detailing collection highlights, technology, or distribution opportunities. Includes social media push. |
| Technical Review & Testing Session | €1,250 | Full construction and fit analysis by brafitting experts, complete with high-resolution editorial photography and video breakdown. |
| Dedicated B2B Newsletter Blast | €650 | Targeted email campaign sent directly to our verified database of store owners and industry professionals. |
| „Brand Week” Integrated Campaign | €1,800 | 7-day intensive promotional campaign across web, video, and social channels, combining editorial features with social push. |
| B2B Strategy & Market Entry Consulting | €220 / hr | Data-driven market entry consulting for foreign brands entering the CEE retail market. |
Partner With Us
To request our complete Media Kit, book event coverage, or discuss custom B2B campaign structures, reach out directly to our editorial management team:
- Email: office@lingerieinfo.com